by Charles Warnock | Jun 18, 2020 | Content Marketing, Digital Marketing, Growth Marketing, Marketing Strategy, Sales enablement, Sales Marketing Alignment
In recent weeks businesses around the world have undergone an accelerated digital transformation. As we react to the human and economic impacts of COVID-19, the world is finding new ways to live our personal and professional lives from a distance. As the importance of...
by Charles Warnock | Feb 6, 2020 | Content Marketing, Digital Marketing, Growth Marketing, Marketing Strategy, Sales Marketing Alignment
A tale of epic thought leadership: For techies and internet industry leaders around the world, it’s an annual event that’s not to be missed. Every summer, acclaimed author and analyst Mary Meeker delivers her eagerly awaited annual Internet Trends Report that’s...
by Charles Warnock | Dec 18, 2019 | Content Marketing, Digital Marketing, Growth Marketing, Marketing Strategy, Sales Marketing Alignment
2020: Your year to make the content marketing-to-revenue connection. Content marketing is still a thing. A big thing, in fact, with revenue from content marketing expected to top $300 billion in 2019, according to research by Cision. And while content marketing...
by Charles Warnock | May 18, 2017 | Content Marketing, Digital Marketing, Marketing Strategy, Sales Marketing Alignment
Astonishing true tales of sales marketing alignment Alignment between Marketing and Sales is potentially the largest opportunity for improving business performance today. – Marketo Can’t we all just get along? Sales and marketing misalignment is a...
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